History + Mission
Our mission is to provide our customers with design-forward shade products that protect against sunlight and improve the quality of outdoor living. Our motto: Live Outdoors, Stay Shaded.
- Uphold the client’s vision and make it a reality
- Provide seamless service from design to completion
- Be punctual and friendly at every step in the installation process
- Improve the health of citizens by providing them with adequate sun protection
- Encourage people to live outdoors
ShadeFLA President, Margueritte Ramos founded the company in 2005 with the goal of providing sun protection with design flair. Originally, ShadeFLA focused on offering eye-catching tension sails and playground canopies.
In 2008, Vice President Carlos Herrera noticed a unique shade product while traveling in Bratislava, Slovakia. It turned out to be a Sun Square retractable sail, an Austrian-designed product that retracts automatically in high winds. In 2009, ShadeFLA became the exclusive U.S. dealer for Sun Square and installed its first Sun Square retractable sail at The Betsy Hotel on South Beach. In 2010, ShadeFLA began offering cabana installation, and in 2011 it expanded to offer retractable roofs and screens.
In the past several years, ShadeFLA has helped numerous restaurants and hotels maximize space and revenue with stylish shade products. The company has retained its original mission of providing sun protection while expanding to offer the ultimate products for luxury outdoor living. As President Margueritte Ramos says, “There is nothing more inviting than sitting in the cool shade on a beautiful day!”